USE CASES
Read about how to create promotions that drive revenue for your brand from start to finish.
Personas & Goals
Five easy use cases to get you started on our app. Click on the respective persona’s to see the full flow.
Five easy use cases to get you started on our app. Click on the respective persona’s to flip the card.
First-time customer
Repeat customer
VIP / High-lifetime value customer
Cart Abandoner
Price-sensitive customer during a sale event
First-time customer
Actor:
A customer browsing your site for the first time
Goal:
Get them to place the first order
Cart Abandoner
Actor:
Added to cart but did not check out
Goal:
Get them to place a second order
Repeat customer
Actor:
Existing customer who has placed orders before
Goal:
Increase order frequency or AOV
Price-sensitive customer during a sale event
Actor:
Shopper clicked through a paid ad / influencer link
Goal:
Convert them via urgency
VIP / High-lifetime value customer
Actor:
Repeated and/or high AOV customers
Goal:
Make them feel rewarded
Flow
Easy implementation
with our promotions app
First-time customer
Repeat customer
VIP customer
Cart abandoner
Price-sensitive customer
First-time customer
Repeat customer
VIP customer
Cart abandoner
Price-sensitive customer
Step 1
Segment first-time customers via Shopify segments:
email_subscription_status = 'SUBSCRIBED' AND number_of_orders = 0
Step 2
Setup a new rule inside DWI promotion app under "Volume & Value Goals" in backend. Apply rule to specific the customer segment.
Step 3
Publish campaign & wait for conversions
Flow
Easy implementation with our promotions app
Engineered from real e-commerce experience
Apps built to move your metrics
Engineered from real e-commerce experience
Apps built to move your metrics
© 2026 All rights reserved. DevswithImpact Limited.
© 2026 All rights reserved. DevswithImpact Limited.